
New York Media Relations, 212-367-4447 Nike and Kobe Bryant today launched the Nike Hyperdunk, Nike’s (NYSE:NKE) lightest and strongest basketball shoe ever and one of the many superior, lightweight performance product innovations the company unveiled to support athletes from over 100 countries who will compete for gold in 32 sports in Beijing this summer.
At only 13.0 ounces, the Nike Hyperdunk is 18 percent lighter than the average Nike basketball shoe. Kobe runs an average of 2.5 miles a game–less weight on his feet means more energy on the court. Kobe is expected to play in the Nike Hyperdunk when the Lakers meet the Clippers in April. The Hyperdunk hits US retail in late July.




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